Unistamp is a mobile app that brings together exchange and local students through campus events.

As they join activities and meet-ups, students collect digital stamps — turning everyday moments into shared experiences and helping them connect across cultures.

Category: Lifestyle/Social network

Duration: 2 months

Tools: Figma, photoshop, illustrator

Research & Discovery

Why making friends abroad is hard

Interviews with 20 international students on studying abroad and what gets in the way of connecting.

5.3M+ students study abroad each year, and many still struggle to build meaningful connections.

Survey Results · 20 participants

48%
Language barrier
Main challenge
60%
Structured activities
Icebreaker preference
72%
University events
Preferred venue

Each figure represents 10% of respondents.

Other barriers
38%
Cultural differences
40%
Informal chats
24%
Limited opportunities

Key Insights

01

Language is the biggest barrier

48% of students named language as their main challenge. Communication gaps make it awkward to find common ground with local students.

02

Students want to connect

They're open to talking, but breaking the ice is uncomfortable. The willingness is there; the first step is the hard part.

03

Events help, but aren't enough

72% prefer university events, yet many struggle to find enough accessible opportunities outside formal settings.

04

Icebreakers make a difference

60% prefer structured activities. They ease first meetings and reduce social anxiety.

The Opportunity

Students need structured support to overcome barriers

University events combined with icebreaker activities create the perfect environment for meaningful friendships, helping students overcome language barriers and social anxiety.

User Personas

Unistamp passportNo. 001
Lucas, exchange student
UnistampExchangeStudent

Lucas

22 y.o. · Exchange student

Motivation

Lucas is motivated by fun, challenge, and recognition. He enjoys attending events where he can learn, compete, and meet interesting people.

Expectation

He expects the app to be interactive, visually engaging, and to reward his participation through stamps or badges, while making it effortless to add and chat with new friends.

P<EXC<<LUCAS<<<<<<<<<<<<22<<<<<<<<<<<<<<
Unistamp passportNo. 002
Hana, exchange student
UnistampExchangeStudent

Hana

19 y.o. · Exchange student

Motivation

Hana wants to make new friends, explore Japanese university culture, and improve her language skills in a comfortable environment.

Expectation

She expects the app to help her find welcoming events, reduce the pressure of social interaction, and make it easy to stay connected with people she meets.

P<EXC<<HANA<<<<<<<<<<<<<19<<<<<<<<<<<<<
Unistamp passportNo. 003
Aiko, local student
UnistampLocalStudent

Aiko

21 y.o. · Local student

Motivation

Aiko is motivated by her interest in other cultures and her desire to form genuine connections with international students.

Expectation

She expects the app to recommend friendly, low-pressure events and give her simple ways to interact and follow up with people she meets without feeling awkward.

P<LOC<<AIKO<<<<<<<<<<<<<21<<<<<<<<<<<<<

Vision Board

Typography

Primary typeface for headers and body text

Color Palette

Light Blue
#E9F1FB

Black
#000000

Deep Blue
#1E2844

Red
#B70003

Gray
#484C52

Feature 01

Personalized experience with passport colors matching your home country. Search for events and filter by interests, location, and date. The search functionality makes it easy to find exactly what you're looking for.

Home & Search

Feature 02

Collect unique stamps at each event you attend and keep track of them in your personal collection. This gamification system encourages participation and creates memorable keepsakes from each social experience.

Stamp Collection

Feature 03

Add friends you meet at events effortlessly with QR codes. Build your network, view shared events, and stay connected with your international community. The QR code system removes friction from the friend-adding process.

Profile & Friends